New at TrendSet: The “Fair Straße”

A place where product ranges are created.

TrendSet and Faire are launching the “Faire Straße”: an exclusively curated exhibition area in Hall B2, Booth B40—not a traditional trade show booth, but an open street-like space where trade visitors can stroll and discover ten hand-picked brands across five categories: home accessories, food & drink, beauty, kids & babies, and stationery. Faire, the leading B2B marketplace for independent retailers, connects over 1 million independent retailers worldwide with more than 150,000 brands. The “Faire Straße” brings this network to TrendSet for the first time.

This cross-category mix is no coincidence—it’s a deliberate concept. Successful retail assortments thrive on the contrast of seeing items side by side that one wouldn’t expect to find together. That’s exactly what Faire Straße makes possible. TrendSet and Faire jointly selected the ten exhibitors—guided by one key question: Does this brand enrich an owner-operated retail assortment?

Included are both established TrendSet exhibitors and brands making their trade show debut to showcase their new products to a professional audience.

Each brand presents itself in its own section, displays products, tells the story behind them, and engages directly with trade visitors—no counters, no need to schedule appointments.

Anyone who discovers something exciting can place an order right there on the spot via the Faire – no sticky notes, no follow-up after the trade show. The order is placed before you even leave the booth.

If you’d like to browse again at your leisure after the trade show, you’ll find all exhibitors on TRENDSET365—and you can reorder through Faire at any time.

Discover them now on Faire

Products from Faire Straße in TRENDSET365

Faire Straße im Hallenplan entdecken

These exhibitors and brands can be found on Faire Straße

Helio Ferretti | Fashion Accessories & Lifestyle: A Barcelona-based gift and home decor brand featuring colorful, everyday designs.

yiayia and friends | Food & Beverage: A Greek gourmet brand that reimagines traditional products, such as olive oil, with thoughtful designs.

gestalten & teNeues | Books: A Berlin-based publisher of books on architecture, design, travel, lifestyle, and contemporary art.

Zeller Present | Home Decor & Kitchen: A German family-owned company offering stylish, sustainable home and kitchen items made from natural materials.

Coudre Berlin | Home Decor: A Berlin-based brand offering locally produced, handcrafted scented candles, soaps, and home textiles made from natural raw materials.

Magazin Minori | Home Decor & Kitchen: Hand-painted Italian ceramics—each piece is one-of-a-kind, dishwasher-safe, and comes in sustainable packaging.

WERNS | Home Decor: Award-winning German design label from Münster specializing in extraordinary interior pieces such as sculptural animal lamps, vases, and home decor items.

HERR&FRAUHEMPEL | Paper & Novelty: A German concept store label from Paderborn featuring lovingly curated everyday products for stationery, the kitchen, and lifestyle.

sasstie | Fashion Accessories: A Düsseldorf-based label for premium hair accessories made from plant-based cellulose acetate; each piece is one-of-a-kind.

BEARFOOT | Kids & Baby: Everyday and lifestyle products for children featuring enchantingly illustrated designs, from pandas to unicorns.