Exhibitors at TrendSet Munich

Three days. Around 42,000 trade visitors per year. 6 theme worlds and 2 topic areas across approximately 60,000 square metres. TrendSet is the international trade fair for interiors and lifestyle in Munich — the platform for exhibitors to reach the qualified interiors and lifestyle retail trade in the DACH region, Northern Italy and adjacent markets. Approximately 78 percent of trade visitors come from the interiors and lifestyle retail sector.

This reach meets a unique trade fair concept: 6 theme worlds and 2 topic areas across approximately 60,000 square metres map the complete assortment of a modern lifestyle store. Home & Giving, Decoration & Handicrafts, Garden & Outdoor, Dining & Gourmet, Kids & Family and Fashion & Jewelry. Plus TrendSet Newcomer and TrendSet Bijoutex as specialized topic areas. Exhibitors often cover several theme worlds with their assortment simultaneously — reaching buyers across multiple product categories with a single trade fair appearance.

In January, TrendSet is one of the first order dates in the industry. In July, the first and largest summer order fair for interiors and lifestyle in Germany.

TrendSet Winter 2027

21 – 23 February 2027, Sunday until Tuesday

Opening hours:
Sunday, 9:00 am – 6:00 pm
Monday, 9:00 am – 6:00 pm
Tuesday, 9:00 am – 5:00 pm

TrendSet Summer 2027

10. – 12. July 2027, Saturday until Monday

Opening hours:
Saturday, 9:00 am – 6:00 pm
Sunday, 9:00 am – 6:00 pm
Monday, 9:00 am – 5:00 pm

Three reasons to exhibit at TrendSet

Trade visitors come to TrendSet prepared. One to two decision-makers per company work through the halls systematically, order plan in hand. Around 78 percent of the 42,000 trade visitors per year come from the interiors and lifestyle retail trade in the DACH region, Northern Italy and adjacent markets — from concept stores and gift shops to home accessories retailers and florists, boutique and design hotels, alpine resorts and qualified online retail. Exhibitors at TrendSet are on the order plan of these buyers.

In January, TrendSet is one of the first order dates in the industry and the opening event for spring and summer. In July, the first and largest order fair for autumn, winter and Christmas in Germany — before the summer holidays begin and order budgets are committed elsewhere. Exhibitors at TrendSet secure the season’s first orders: first unit quantities, maximum visibility, a clear rhythm for seasonal communications.

Visibility does not end on the last day of the fair. Through TRENDSET365, the TrendSet Journal, the TrendBlog and TrendSet’s social media channels, an exhibitor’s brand remains present throughout the year. TRENDSET365 is optimized for search engines and AI (SEO and LLMO). Brands listed here are found in search engines — and in the answers of AI assistants, which are increasingly handling the first research step for trade buyers.

Inspiration, ordering, networking — and services that support exhibitors from the start

The TrendSet is more than three days of ordering. It is the platform where the interiors and lifestyle industry meets, exchanges ideas and sets trends. Inspiration through curated stands and trend installations. Ordering in one of the most productive trade fair environments in Europe. Networking with buyers, other brands, industry decision-makers and media.

To make your trade fair appearance a success, TrendSet supports you from the start. With marketing services that bring more visitors to your stand. With editorial visibility in the TrendSet Journal, on TRENDSET365 and across TrendSet’s social media channels. With voucher codes to invite your own customers. And with the Center as the central management platform for your trade fair participation.

Interactive Floor Plan Summer 2026 – Five Halls, One Tour

All exhibitors, Theme Worlds and Topic Areas in an interactive 360° view. Plan your tour in advance, bookmark exhibitors, navigate on-site.

Stand Registration Winter 2027

Reach, first orders, services and networking — all under one roof. If you want to be part of the next TrendSet, secure your stand now. All registration documents are available for download here.

Registration for TrendSet Topic Areas

Alongside the main fair, TrendSet offers two specialized Topic Areas with their own access and format.

TrendSet Bijoutex – Topic Area for Fashion Jewelry, Beauty and Fashion:

TrendSet Bijoutex offers a lot of news around fashion jewelry, beauty, fashion and accessories. National and international exhibitors will present a wide range of stylish and high-quality fashion jewelry, as well as the latest products from the fashion and beauty sector.

TrendSet Newcomer – Topic Area for Start-ups & Locals:

TrendSet Newcomer showcases promising products from small and innovative companies, trade fair newcomers and local businesses. Admission is limited exclusively to exhibitors who have never before exhibited regularly at TrendSet — the area serves as a springboard into the specialist trade and as a market entry for emerging brands with handcrafted, regional, fair or sustainable products. Following participation in Newcomer, exhibitors are welcome to book a regular stand at any of the following TrendSet events.

The application materials for the TRENDSET Newcomer will be available here starting in late July.

The Center — Your Exhibitor Management Platform

The Center is the central online platform for all TrendSet exhibitors. This is where you manage your entire trade fair appearance — from your first technical orders to maintaining your exhibitor profile and inviting your customers. A single login for all processes related to your trade fair participation.

What you can do in the Center

The Center covers all operational steps before, during and after the fair. A fully maintained profile is the foundation of your visibility at TrendSet and on TRENDSET365 — and therefore your discoverability by trade visitors preparing for the fair.

Key functions at a glance:

  • Technical orders for your stand: electricity, water, furniture and additional stand equipment
  • Editing your exhibitor profile, brands and assortments
  • Upload your product images for TRENDSET365 — the basis for year-round visibility
  • Generating voucher codes to invite your customers
  • Generating exhibitor passes for your team
  • Booking advertising options and marketing services
  • Access to all downloads and media data

Why a maintained profile matters

A current, well-maintained profile improves your discoverability in multiple ways. Trade visitors find you in the exhibitor search and in the interactive floor plan. TRENDSET365 makes your brands and products visible 365 days a year — including in search engines and in the answers of AI assistants. Maintained product images are also used editorially in the TrendSet Journal, the TrendBlog and TrendSet’s social media channels — at no cost, with additional reach for your brand.

Notes and Downloads for Exhibitors

All important information about your trade fair appearance — from assembly and dismantling to stand construction, general notes and safety topics. Organized by main fair and Newcomer, so you find what you need quickly.

Assembly & Dismantling, Stand Construction and Notes — TrendSet and Bijoutex

When does the regular stand assembly begin? And from when can you start breaking down? All key information on stand assembly and dismantling is summarized in the PDF below.

All key information on stand construction, including a price overview, is available in the document below.

All relevant information about the upcoming fair in one document — from waste disposal and stand construction permits to early assembly. Clearly summarized in the PDF below.

Traffic guide
The Messe München traffic guide contains all key information on access routes, entry regulations and logistics on the exhibition site.

Assembly & Dismantling, Stand Construction and Notes — TrendSet Newcomer

What is the regular stand assembly time? And when can I start dismantling? All important information about stand construction and dismantling is summarized in the PDF file below:

All important information about stand construction can be found in the following document:

All relevant information about the upcoming trade fair in one document – from waste disposal and stand construction permits to early stand assembly. Simply and clearly summarized in the following PDF for download:

Traffic guide
The Messe München traffic guide contains all key information on access routes, entry regulations and logistics on the exhibition site.

General Information

Information on the participation/payment conditions of TrendSet can be found in the General Terms and Conditions as a PDF download:

 

Unfortunately, TrendSet exhibitors are again receiving an increasing number of emails from providers of unofficial exhibitor directories and other trade fair-related services. While these communications may appear legitimate, they frequently include costly clauses. As exhibitors at TrendSet, we would like to expressly point out that these companies have no formal business relationship with TRENDSET GmbH. We would also like to emphasize that you will only be contacted by us or our partner INCREON GmbH regarding TrendSet media. If you are uncertain whether an offer originates directly from us, please send it to us with your contact details, and we will respond promptly to ensure your confidence in our services.

Mit unserem Sicherheitskonzept sind Sie auf unserem Messegelände rundum sicher unterwegs. Hier finden Sie alle wichtigen Standorte, Rufnummern und Ansprechpartner:

TrendSet365 – Die Online Inspiration Area der TrendSet

Die Online Inspiration Area der TrendSet, zeigt 365 Tag im Jahr Produkte und Trends. Die Plattform bietet Raum zum Entdecken neuer Trends und Produkte. Sinn der neuen Online-Plattform ist es, Trends und Produkten mehr digitalen Raum zu geben und so bestmögliche Inspiration zu schaffen, damit Sie optimal ordern können.

Klicken Sie hier und lassen Sie sich inspirieren von den Produkten und Trends unserer Aussteller

Advertising Options — Marketing Services for Exhibitors

Increase the visibility of your trade fair appearance before, during and after TrendSet. From an entry in the TrendSet Journal to sponsored posts on social media and year-round online presence on TRENDSET365. All advertising options, formats and prices are available in the media data.

TRENDSET365 is the online inspiration area of TrendSet — visible 365 days a year, with over 50,000 page impressions per month. Optimized for search engines and AI (SEO and LLMO). Your brands and products are found on Google, Bing and in the answers of AI assistants — and linked via the TrendSet website with a valuable backlink to your own website or online shop.

For on-site exhibitors, TRENDSET365 is free of charge. Non-on-site exhibitors book the listing per season.

Relevant for brands at every stage: New to the market? TRENDSET365 establishes your brand independently of your trade fair presence. Active in the market? More digital space for your brands and products. Established in the market? More reach and order volume through the link to your website or online shop.

The TrendSet Journal is published before each fair as a print edition reaching 20,000 qualified trade visitors in the German-speaking region, and by email to 80,000 contacts. Exhibitor advertising reaches approximately 100,000 trade visitors per season — before the fair begins. Brands appearing in the Journal with a product launch are on the order plan of thousands of buyers before they even set foot on the exhibition site.

Over 19,000 followers from the B2B trade public follow TrendSet’s social media channels. With sponsored posts, you gain additional visibility in the run-up to and around the fair — beyond organic reach, targeted at the lifestyle industry. Published in the feed plus shared in the story, with tagging of your exhibitor account included.

70 percent of TrendSet trade visitors use the interactive 3D floor plan before and during the fair — to search for stands, create shortlists and plan their route through the halls. With your logo in the floor plan, you significantly increase the visibility of your stand location and are more easily found in the exhibitor overview.

As a TrendSet exhibitor, we publish your products free of charge in the TrendSet Journal, on TRENDSET365, in the TrendBlog and on TrendSet’s social media channels — provided your product images are maintained in the Center under TRENDSET365. Selection is made editorially by the TrendSet editorial team.

Logo zum Download

Laden Sie sich hier das TrendSet Logo sowie das TrendSet Saisonlogo in RGB und CYMK herunter.